As a B2B Marketer, you’re accustomed to facing uphill battles. In the current economic climate–with the loss of staff, resources, and budget–marketers like you are expected to do more with less, continue to drive growth and build pipeline, AND ensure an exceptional customer journey to attract (and retain) the customers that matter.
Join this session for the tips you need to “recession-proof” your go-to-market motion, retain and expand your customer base, optimize your ops strategy for the next growth cycle, and successfully weather the storm of recession using data and automation as your lifeline
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Priyank Savla
VP Demand Generation and Channel Marketing - Validity
Weather the Storm or Be the Storm? 3 Ways for B2B Marketers to Drive Growth in 2023
About Priyank Savla
Priyank Savla - VP Demand Generation and Channel Marketing, Validity
Priyank Savla is a seasoned B2B marketing professional with over 10 years of experience driving growth in SaaS. Currently, as the VP of Demand & Channel Marketing at Validity, he leverages his expertise in ecommerce, account-based and channel marketing to source qualified pipeline and revenue.
Prior to joining Validity, Priyank led marketing efforts for companies such as StructionSite and NetBrain. He holds a B.S. in Computer Science from the University of Mumbai and an MBA from Worcester Polytechnic Institute.