Marketing & Advertising Expo California logo

April 6 & 7 2022

LA Convention Center

Oliver Yonchev: Speaking at the Marketing & Advertising Expo US

Oliver Yonchev

Managing Director  -  Social Chain

The six lessons of social influence

Influencer marketing is the most ‘overpriced’ and ‘underpriced’ attention in same sentence. What are the fundamental things all businesses should know about influencer marketing to
ensure the ‘Wild West’ of media is navigated effectively.

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